HA THANH x CompA Design
HA THANH

]Type

Fashion store

Location

Hanoi, Vietnam

Total area

Year

2022

Client

HA THANH

Architect

Engineer

General introduction

Ha Thanh women's fashion brand is inspired by the delicate and elegant beauty of Hanoi women, past and present. Combining the essence of Vietnamese cultural traditions with modern fashion trends, Hà Thành offers sophisticated, high-end designs that celebrate the unique style of every woman. Proud to be a premium Vietnamese fashion brand, Hà Thành strives to reach international standards, accompanying women on their journey to define their own elegance.

Brief & Concept

The design of Ha Thanh women's fashion store embodies a luxurious, elegant, and modern style, reflecting the brand's values and drawing inspiration from the graceful beauty of Hanoi women. It offers a high-end shopping space, catering to customers who appreciate sophistication, elegance, and modernity. The design not only showcases the brand's identity but also attracts and retains customers effectively.

Style Analysis

The Modern Luxury interior style is a harmonious blend of modern minimalism and sophisticated, luxurious details, creating a space that is both elegant and upscale. This style emphasizes refinement and grace, catering to customers who appreciate high-end and contemporary aesthetics.

About the project

Space

Facade: Harmoniously combining modernity and luxury, the storefront design creates a strong impression on customers at first sight. With a refined white tone as the primary background, accented by gold trims and soft molding in a neo-classical style, the design exudes elegance and sophistication. The brand logo is prominently placed at the center, ensuring easy recognition and reinforcing the brand's value.The large glass façade occupies most of the storefront, not only creating a sense of spaciousness but also allowing customers to view the displayed products from outside. Warm golden lighting is thoughtfully arranged to highlight the façade’s details and add an extra touch of luxury at night.Overall, the storefront design is minimalist yet sophisticated, balancing high aesthetic appeal with the ability to capture the attention of the target customers, clearly showcasing the identity and style of the Hà Thành women's fashion brand.

Interior: The interior of the Hà Thành women's fashion store is designed in the Modern Luxury style, creating a shopping space that is both sophisticated and luxurious, leaving a strong and upscale impression on customers. The store layout is arranged scientifically, optimizing display and movement space. The product display areas are neatly organized, emphasizing aesthetics with modern racks and shelves, creating an airy atmosphere that allows customers to easily admire the products. White, beige, and gold tones are used as the primary colors, adding elegance and refinement while highlighting the fashion items. This combination not only brings a modern feel but also clearly reflects the premium value of the brand. The interior space is designed not just for product display but also to enhance the customer experience. From private fitting rooms to consultation areas, every detail is carefully considered to provide a comfortable, professional, and high-class shopping experience.

Materials: The interior design incorporates materials such as marble, transparent glass, gold-plated metal, and natural wood. This combination not only adds a luxurious feel but also ensures durability, enhancing the overall value of the space.

Lighting: The lighting system is thoughtfully arranged, blending natural light with modern lighting fixtures. LED lights are designed to focus on the products, highlighting their textures and details while creating a warm and inviting atmosphere.

 

About the project​

Interior

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HA THANH
Client

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    Thanh Xuân, Hà Nội

     

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