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General introduction
VINGO always offers designs that honor the natural beauty of women, helping women confidently express their own personalities. With the desire to bring a sense of comfort and freedom to the wearer, VINGO products are carefully researched and designed, selected materials and manufactured.
Brief & Concept
The store design needs to portray feminine beauty in a soft, gentle and impressive way. From the storefront to the interior, it needs to show the diversity of VINGO's product lines including lingerie, sleepwear and bikinis. The experience space needs to bring comfort and guide customers to easily access a wide range of products.
Style Analysis
The Monochrome style uses many shades of pink, typical of the VINGO brand, skillfully and harmoniously combined to create diversity in space, expressing the richness in designs of feminine product lines.
About the project
Space
Interior: Entering the store, each area in the store is beautifully designed to bring shopping inspiration and experience to VINGO's guests. The reception desk is feminine and graceful with youthful light pink reflective walls and noble marble motifs. The display areas are designed in many different forms suitable for displaying many types of products, while dividing the products to help customers easily access each product line.
Lighting: The ceiling system is designed with accents with the central display area standing out with an eye-catching ceiling, focusing on the main product line.
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