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General introduction
Berry Cosmetics provides a variety of products from cosmetics to functional foods,... from reputable Japanese domestic products to consumers in Vietnam. Berry Cosmetics' products always ensure quality and reasonable prices, helping to improve the health and beauty care needs of Vietnamese consumers.
Brief & Concept
Beautiful design, highlighting the brand and suitable for the cosmetics industry, targeting young customers who love and have beauty care needs. The store space needs to ensure aesthetics, convenience, and high-class experience for customers.
Style Analysis
Modern and minimalist design style, prioritising sophistication and softness through the use of simple curves and shapes to create a luxurious and attractive space.
About the project
Space
Facade: Red represents energy, youthfulness, and passion, mainly used for the facade design with two shades and a lighting system that creates an attractive effect for the Berry Cosmetic brand. The soft rounded lines, large glass doors, and lighting system create a luxurious, youthful, and modern feeling. The large, clear "Berry Cosmetics" sign and a unique spiral logo, help customers easily recognize the brand.
Interior: The store uses pastel pink as the main color tone to create a sweet, gentle and feminine feeling. Combined with white as the background to make the space more airy and help the products stand out. Together, these two gentle colors bring a sense of grace, luxury and are suitable for the cosmetics industry, especially targeting female customers who love sophistication in the shopping experience. The space is arranged in clear display areas, helping to ensure that the products are arranged scientifically, neatly and easily accessible. At the center of the store is a large cylindrical display column with a unique design with shelves arranged to create a visual impression and stand out with gentle lighting. The reception desk and back drop behind are designed to be delicate, modern and attract the eye through soft curves and fun lighting effects.
Material: Light-colored industrial wood brings a modern beauty and harmony with the overall gentle color space, while bringing a warm, friendly feeling to welcome customers to experience the product. Adding a modern look and aiming for the Futuristic style, the shiny surface of the metal material is used as a highlight to create diversity for the store space.
Lighting: The recessed LED lighting system combined with decorative ring lights provides soft light, highlighting the product without causing glare. The flexible lighting details on the display shelves and the central column create a sparkling and high-class beauty for the space.
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17T6 Hoàng Đạo Thúy, Thanh Xuân, Hà Nội
854 Tạ Quang Bửu, Phường 5, Quận 8, Hồ Chí Minh
17T6 Hoàng Đạo Thúy,
Thanh Xuân, Hà Nội
854 Tạ Quang Bửu,
Phường 5, Quận 8, Hồ Chí Minh